Have you noticed that holiday decorations seem to be arriving much later than usual this year? In years past, by July, store aisles were already overflowing with pumpkins, Halloween décor, Thanksgiving entertaining essentials, and sparkling Christmas collections. For many holiday enthusiasts, Christmas in July has become the unofficial kickoff to the most wonderful time of the year. This summer feels different.
Many retailers are stocking seasonal merchandise more cautiously than in previous years. Industry experts point to changing consumer spending habits, inventory management strategies, and ongoing supply chain adjustments as reasons some stores are delaying or limiting holiday inventory. As a result, shoppers who normally begin decorating or gift shopping in July may find fewer options available in their local stores.
The good news? Planning ahead is still one of the smartest ways to save money, avoid shipping delays, and secure the pieces you truly love before they’re gone.
In this guide, I’m sharing where I’m finding beautiful holiday décor despite the limited in-store selections, along with festive DIY decorating and gift ideas you can create at home. I’ll also share my favorite Christmas in July finds from my curated Wayfair Creator Collection, exclusive gifts from my Eye See Your Beauty boutique, and a practical July holiday planning checklist to help you stay ahead of the holiday rush.
If you’re dreaming of a stress-free Christmas filled with meaningful decorating, thoughtful gifting, and beautiful entertaining, now is the perfect time to begin.
Shop Before Everyone Else
Limited Holiday Inventory? Here’s Some of My Favorite Festive Finds
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I’ve rounded up my favorite decorating, entertaining, hosting, and gift ideas into one easy-to-shop Christmas in July collection. Whether you’re decorating an apartment, creating a family gathering space, or searching for thoughtful gifts, these are pieces I’d purchase before the holiday rush begins. Click the image above to shop my Wayfair Creator Storefront.
DIY Christmas Inspiration & Boutique Finds
Handmade Holiday Magic Starts Now
Looking for one-of-a-kind holiday gifts? My Eye See Your Beauty boutique features handcrafted ornaments, festive kitchen décor, holiday entertaining accessories, and personalized gifts designed to make your celebrations even more meaningful. Shopping early also gives you the best selection before seasonal quantities become limited. Click the image above to shop unique finds and holiday decor. Bookmark the webpage to come back often to browse new inventory.
Your July Holiday Prep Guide:
✔ Home Decorating
- Finalize your Christmas color palette.
- Measure spaces for a new tree or decorations.
- Replace broken lights.
- Purchase ribbon, wrapping paper, and gift bags while selections are plentiful.
- Begin shopping for specialty décor before it sells out.
✔ Holiday Shopping
- Create your Christmas gift budget.
- Start purchasing gifts for family.
- Order personalized gifts early.
- Buy stocking stuffers throughout the summer.
- Watch for Christmas in July sales.
✔ Holiday Baking
July
- Organize recipes.
- Inventory baking supplies.
- Purchase specialty pans.
September
- Buy spices.
- Purchase vanilla, cocoa, nuts, and baking ingredients before seasonal demand increases.
October
- Freeze homemade cookie dough.
- Purchase disposable baking tins.
November
- Bake freezer-friendly cookies.
- Prepare gift tins.
December
- Finish fresh baking.
- Assemble cookie boxes.
- Deliver homemade gifts.
Top 5 Gifts Under $20
Don’t Wait Until December
The Best Holiday Finds Are Already Selling Out.
| Gift | Perfect For |
|---|---|
| Decorative holiday mug | Coffee lovers |
| Personalized ornament | Families & Newlyweds |
| Festive kitchen towel set | Hostess gifts |
| Christmas candle | Teachers & Friends |
| Holiday recipe cards with cookie mix | Neighbors |
Why Shopping Early Matters in 2026
Holiday Shelves Looking Empty? Shop Smarter This Season.
- Retailers are buying inventory more conservatively to avoid overstock after recent years of unpredictable demand.
- Some imported holiday merchandise is arriving later because of ongoing supply chain adjustments, shipping schedules, and tariff-related cost pressures.
- Many retailers are relying more heavily on online fulfillment rather than filling every store with large seasonal displays months in advance.
- Popular holiday collections and limited-edition décor often sell out well before the holiday season begins, making early shopping especially important.
Shop Small. Celebrate Big.
Your Holiday Favorites Are Just a Click Away
Whether you’re searching for timeless decorating inspiration, unique handcrafted gifts, or curated holiday favorites, I hope this guide helps you celebrate a beautiful and memorable Christmas 2026. Be sure to explore my Christmas in July Wayfair Collection and visit the Eye See Your Beauty boutique for festive finds you won’t want to miss. Happy Christmas in July!
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